MEG
Marketing & More - Brand Strategy & Operationalization
Meg is a seasoned branding and marketing professional with over two decades of experience in crafting compelling narratives and strategies. When she's not busy shaping brands, you can find her hitting the gym or exploring the latest culinary hotspots. A true fitness enthusiast and foodie at heart, Meg believes in balancing a healthy lifestyle with delicious adventures, making every day a new opportunity to inspire and indulge!

KERRY VARNUM
Transformative - Interior Design
Operating under the fundamental belief that well designed environments can transform our daily lives, Kerry brings a fresh perspective to residential, hospitality, retail, and workplace environments. Prior to founding her own design firm, Kerry led design teams for large-scale commercial projects where she demonstrated her ability to coordinate key architectural details and construction elements which is crucial to creating her noteworthy designs.

JORDAN TROLINGER
Creative - Branding & Visual Identity
With over 12 years of experience in creativity, design, branding, and event management, Jordan has a broad scope of experience touching everything from the sports world to hospitality. Her past positions include work with the Southern Conference, Marriott, Hilton, Hyatt and IHG. Her business mind mixed with her creative bend generates creative and innovative content for our clients.

GRANT HALFMANN
"The Voice" - Photography & Videography
Grant first discovered he saw things differently when playing golf as a young man. He was able to read the course in a way that set him apart. Soon he translated this ability into photography and what would become his life's passion. Whether capturing moments and experiences for business or pleasure, Grant's unique perspective continues to draw people to his work.

SHARON RANDOLPH
Organizational Details - Brand Operationalization & Activation
With over twenty years of experience in the hospitality industry, Sharon has worked for major chains, independent properties and as a consultant in all phases of development from new openings and renovations to revitalizing existing operations. Specializing in project management and operational development, she balances guest and employee service experiences, with a focus towards driving profitability through revenue optimization and cost containment.

KEITH HALFMANN
President & CEO | Creator, Branding and Design Specialist
Keith Halfmann is a seasoned executive with over 25 years of experience in the hospitality industry. As President & CEO, he specializes in brand creation, interior design and strategic direction, with a deep understanding of front-of-house operations. Keith's expertise lies in transforming concepts into thriving brands, ensuring exceptional guest experiences and operational excellence.
Endurance Management Group was created to collaborate and work on behalf of owners and operators to offer branding, interior design and operational services. EMG has been part of teams to create cocktail bars, rooftop bars, destination restaurants and lifestyle hotels that are affiliated with Autograph Collection, Tribute Portfolio, Tapestry Collection, AC Hotels and Independents.
Endurance Management Group is rooted in how a concept will be received by the guests and associates, which is vital to building craveable and profitable concepts. Our focus produces differentiators which create a sustainable business for the long term.
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