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Whiskey Charlie Announces its October Opening at The Wharf

August 16, 2017




Whiskey Charlie Announces its October Opening at The Wharf
The Rooftop Bar and Lounge to Open Atop North America’s First Canopy By Hilton
WASHINGTON, D.C. (AUGUST 16, 2017) – Hoffman-Madison Waterfront (HMW), the master
developer of the $2.5 billion, world-class mixed use waterfront neighborhood The Wharf,
announces the October 2017 opening of its rooftop bar and lounge, Whiskey Charlie. Located
along the Southwest Waterfront, Whiskey Charlie will sit atop the newly constructed Canopy by
Hilton Washington DC | The Wharf hotel and boasts spectacular views of the Washington Channel, as well as DC’s iconic monument and memorials.

HMW and its hotel operator, Concord Hospitality Enterprises, engaged Endurance Management
Group (EMG) to create a premium destination rooftop cocktail bar and lounge for hotel guests,
residents, and visitors of The Wharf. Patrons will enjoy breathtaking waterfront views along with
a curated menu of craft cocktails, lite bites, best-in-class service, and inviting atmosphere. The
name is a nod to the proud maritime history and active waterfront location; “Whiskey Charlie” or
“WC” is the call signal for boat captains entering the Washington Channel.
“Whiskey Charlie is intended to be both the ideal spot to start and end your evening on the
waterfront,” said Mark Laport, Concord Hospitality’s President and CEO. “It enriches our vision
to create irresistible spaces within vibrant communities, and we look forward to welcoming visitors and locals alike later this fall.”

Ten floors up, the 2,200-square-foot, elevated space features an outdoor rooftop terrace with
seating coves, a firepit and large planters. The glass-enclosed interior lounge features reclaimed
wood and porcelain and metallic tiles to create an intimate bar with incredible panoramic views
from Rosslyn to National Harbor. The Wharf’s first rooftop bar and lounge, Whiskey Charlie, joins
nearly 20 food establishments opening at The Wharf this fall including Del Mar by Fabio and
Maria Trabocchi, Requin by Mike Isabella and Jennifer Carroll, Hank’s Oyster Bar by Jamie
Leeds, and much more.

“It has been a pleasure working with Concord to create the ideal rooftop bar for this waterfront
community,” said Monty Hoffman, Founder and CEO of PN Hoffman. “Whiskey Charlie is the
perfect meeting spot for before a show at The Anthem or after dinner drinks with a group of friends and joins an incredible list of recreation, entertainment venues, restaurants, and artisanal retail meant to amplify the waterfront’s convivial and social atmosphere.”


The bar at Whiskey Charlie is where new icons are born and classics are skillfully re-imagined,
such as “The M2” – a delightful mixture of fresh mango nectar, Gosling’s Rum, lime, mint and
simple syrup. Whiskey Charlie also offers a selection of wines by the glass, as well as local craft
and draft beer.

The bar’s “flying light” menu is inspired by local and seasonal ingredients, featuring shareable
enticements that are easy to mix and match and are the perfect accompaniment to your favorite
cocktail. The menu features dishes including tuna tartare, meatballs, crab cake sliders, housemade soft pretzels, cheese and charcuterie and macarons – all designed to enhance the evening, not dominate it.

For more information, please visit www.whiskeycharliewharf.com. | Facebook and Instagram:
@whiskeycharliewharf. Twitter: @wcwharf

For questions about The Wharf, please contact Sofia Royce, at sofia@brandlinkdc.com or via
phone at O: (202) 733-5223 C: (352) 328-1489.

About The Wharf/Hoffman-Madison Waterfront
The Wharf, developed by Hoffman-Madison Waterfront, is a $2.5 billion, world-class, mixed-use
waterfront development centrally located on the Potomac River, along the historic Washington
Channel. Situated along the District of Columbia's Southwest Waterfront and adjacent to the
National Mall, The Wharf stretches across almost one mile of waterfront on 24 acres of land and
more than 50 acres of water from the Municipal Fish Market to Fort McNair. When complete, it
will feature more than three million square feet of residential, office, hotel, retail, cultural, and
public uses including waterfront parks, promenades, piers and docks. Led by PN Hoffman
and Madison Marquette, the development group is comprised of ER Bacon Development, City
Partners, Paramount Development and Triden Development. The first phase of The Wharf opens
in October of 2017 and will celebrate with a six-month long series of events and public activities
debuting on Thursday, October 12. More information is available at www.wharfdc.com.

About Concord Hospitality Enterprises Company
As an award-winning hotel development, ownership and management company, Concord
Hospitality Enterprises Company has spent the last three decades building relationships with
investors on more than $2.5 billion in premium-branded properties across the United States and
Canada. As an operator, both for third party owners and partners, Concord Hospitality instills value from the ground up, developing and managing with a sustainable viewpoint, a focus on quality and hands-on involvement to ensure long-term profitability and success. With the brightest talent, the most innovative processes and a commitment to giving back to the communities where associates live and work, Concord is a company that leads with purpose both internally and externally. Learn more at concordhotels.com.

About Endurance Management Group (EMG)
Endurance Management Group partners with owners and developers of hotels, bars, and
restaurants to guide them in the creation of new concepts, brand development, and activation, as well as re-branding and activation of existing operations. EMG works with their clients to develop a uniquely designed plan to achieve success for the associates, guests and owners. Endurance Management Group partners with their clients through every detail, ensuring alignment throughout all levels -- from owners to operators to the associates -- serving the guests.

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