Brand Operationalization & Activation
With twenty years of experience in the hospitality industry, Sharon has worked for independent properties, Wyndham Hotels & Resorts, Ritz-Carlton and as a private consultant.
She specializes in project management and operational development for new openings, renovations and revitalizing existing operations with a focus towards driving profitability through revenue optimization and cost containment.
Sharon is known for being a "fixer" who focuses on finding solutions. The procedures and training she develops incorporate this philosophy along with a focus on continuity across all departments.
When asked why she is passionate about what she does, Sharon says, "Establishing strong brand standards and procedures, that are well thought out and implemented, will result in an engaged and confident employee base. Give your front line the right tools, and employee retention, guest feedback and profits will rise."